The MOMO collection embodies a rich heritage rooted in racing excellence and automotive innovation. Established in 1964 by Italian race car driver Gianpiero Moretti, MOMO has evolved from a custom steering wheel manufacturer to a global leader in automotive products.
History of MOMO
MOMO's journey began when Moretti commissioned a local craftsman to create a steering wheel that offered superior grip for his race car. This innovation quickly caught the attention of fellow racers and led to MOMO's iconic status in the motorsport community.
Key Milestones:
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1964: Gianpiero Moretti establishes MOMO after creating a custom steering wheel.
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1970s: Expansion into wheels and steering wheels for road cars, supplying OEM products to Ferrari.
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1980s: Signed agreements with prestigious brands like Rolls-Royce and others, becoming a leading supplier in the automotive industry.
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1983: The Brabham team wins the Formula One Championship with MOMO racing light alloy wheels.
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1998: Gianpiero Moretti wins multiple prestigious races with the Ferrari 333 SP.
Modern Era of MOMO
In 2008, the acquisition by the Cisneros brothers marked a new chapter for MOMO, reinforcing its commitment to motorsports and community engagement. The company maintains a strong presence in grassroots motorsports, drifting, and supports enthusiasts of classic and modern vehicles.
Product Offerings:
MOMO offers a diverse range of products, including:
- High-performance steering wheels
- Racing seats
- Alloy wheels
- Automotive accessories
Global Reach
With a presence in over sixty countries, MOMO products are available through dealers and direct-to-consumer channels under the MOMO Motorsport and Reds brands. The headquarters remain in Milan, Italy, with North American operations based in Kansas City, MO.
Why Choose MOMO?
Choosing MOMO means embracing a legacy of quality, performance, and style. Whether you're a professional racer or an automotive enthusiast, MOMO products deliver the assurance and excellence that have made the brand a favorite among the best drivers in the world.
